Archive for January, 2010

Diversify Your Business

Wednesday, January 27th, 2010

The diversification principle has long been accepted as an important investment strategy. Can the diversification principle be applied to your business as well?

In this article from the January 2010 Business/News & Views®, I advocate that businesses should start thinking differently about their business structure. It is dangerous to put all your financial eggs in one basket, just as it is dangerous to have only one stock in your investment portfolio.

For my recommendations on how to start this analysis and implement the changes you need, read the full article: Diversify Your Business

Finding the Right Spot

Monday, January 25th, 2010

Graphic by Getty Images

Pamela Marsch joins Dave Weatherholt in this “Getting Down to Business” to discuss tips for buying and leasing commercial real estate. She is a commercial real estate broker with vast experience in Alaska’s real estate market.

Dave shares his personal experience with commercial real estate and hopes his listeners can learn from his less-than-ideal experience.

Dave also weighs in with his news update, bringing to light some useful business stories.

Listen or download below:

Finding the Right Spot
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Finding the Right Spot

(Graphic by Getty Images)

Economic Summary for January 2010

Thursday, January 21st, 2010

Using key economic indicators, I’ve prepared my monthly Economic News Summary. I’ve poured over the graphs and numbers to bring you my analysis and predictions. Here’s an excerpt:

The student turns into the master?  The Federal Reserve pumped millions of dollars into the economy as chairman Ben Bernanke, an expert on the Great Depression of the 1930’s, learned from mistakes made then.  The fear with his approach was that inflation would run wild.  So far inflation remains low (see link below); the banking system has been stabilized, and moderate growth has returned.

Read the entire January 2010 Economic News Summary

Business/News & Views – January 2010

Thursday, January 21st, 2010

The January issue of Business/News & Views® contains great advice for your business in the new year.

David Weatherholt encourages you to “Diversify Your Business” — using the proven investment principle of diversification to look at your business in an innovative, risk-reducing way.

In David’s Economic Summary, he discusses the Federal Reserve’s approach to handling the recession, along with presenting his interpretation of important economic indicators.

Amanda Cullen weighs in with advice on “How Not to Treat Your Customers,” and our Internet Tips and Tricks provides tips on “How to Get Repeat Visits to Your Web Site.”

Read Now: Business/News & Views® - January 2010

Have You Considered Public Relations?

Tuesday, January 19th, 2010

Sponsored by DenaliTEK, an Anchorage-based information technology services firm.

Kathy Day of KD/PR | A Virtual Agency joins Dave Weatherholt to talk about public relations, and how good PR can benefit your business. Kathy explains how we can go beyond thinking of PR as “free advertising,” and truly maximize its potential. Dave tells us of his own success with PR– and just how much exposure it can generate.

Dave gives us an economic update, talking about interest rates, historical data and what this information means for us today. He addresses a question important to all of us, “Are consumers ready to buy?”

Listen or download below:

Have you considered PR?
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Have you considered PR?

Event: Is Internet Marketing Right for your Business?

Friday, January 15th, 2010

Find the answer during a four hour in-depth seminar presenting real-life case studies of local Valley businesses. Courtney Brooke Smith Consulting will guide you through the decision-making process and help you answer the question: Is internet marketing right for your business?

Event Details:

Saturday, January 23, 2010
10 A.M. – 2 P.M.
Curtis D. Menard Memorial Sports Center
1001 S. Mack Drive
Wasilla, Alaska 99654

To pre-register, visit matsumarketing.com. Space is limited, and the price is right. The seminar is just $75.00, and the optional lunch is $15.00.

David Weatherholt aired information about this seminar on “Getting Down to Business.” Listen to the spot below:

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Is Internet Marketing Right for your Business?

Focus on DenaliTEK: Succeeding with a technology business

Sunday, January 10th, 2010

In this first “Getting Down to Business” of 2010, Dave interviews Todd Clark, founder of DenakiTEK, an Anchorage-based IT-maintenance, consulting and technology firm. Todd started the company nine years ago and discusses the road he’s taken to success.

Todd credits a great mission and vision statement with the successful growth of his company. Amanda Cullen, of Zoo in a Jungle Marketing for Small Business, joins the show and discusses how to create mission and visions statements that are effective for the organization along with how to use them as marketing tools.

Dave also gives a news update for small businesses, including tips for how to make your website great.

Listen or download below:

Focus on DenaliTEK

AMA Alaska Luncheon Sponsored by Weatherholt & Associates

Monday, January 4th, 2010

On Thursday, January 14th, Weatherholt & Associates will be sponsoring the AMA Alaska luncheon at the Dena’ina Convention Center. AMA Alaska will be featuring Ron Dotzauer & Eric Sorenson, Co-Founders of Strategies 360, Alaska. Come for networking at 11:30, and the program begins at noon.

To view pricing and purchase tickets, visit the AMA Alaska Event page. Weatherholt & Associates are delighted to sponsor this great event, and we look forward to seeing you there.

An informative monthly newsletter loaded with solid advice and down-to-earth lessons on how to succeed in your marketplace. Our goal is to stimulate your creativity and provide the courage and knowledge you need to move to the next level in your business.

Editor David Weatherholt brings you business ideas, economic news and views from across the business community. We're proud to bring you advice you can use.

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There are hundreds of thousands of small businesses. Each one of them has owners that spend their days working hard, trying to find the formula for success. Most of them could use good, solid business advice. Weatherholt & Associates, LLC is a consulting firm that helps these businesses discover their own personal formula for success.

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