Dave Weatherholt brings photographer and owner of Alaska Stock Images, Jeff Schultz, onto the show today. Jeff talks about the exciting life of being a photographer with his own business.
Dave starts the show with the questions, “What makes a good employee?” and reports on an innovative article to help small businesses know their hiring practices will ensure they recruit great employees.
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Dave Weatherholt introduces the topic of “business risk.” He explains there are many aspects to risk, and not all of it is bad (he gives the example of Fire Island Rustic Bakeshop not having enough bread to sell to its many customers). Dave gives small businesses tools and concepts to help them deal with and minimize business risk. Todd Clark, founder and president of DenaliTEK, started his new IT update segment in this “Getting Down to Business” podcast.
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In March’s Business/News & Views®, you will find marketing advice, tales of economic caution, exciting new ways to use the Internet for business productivity and tips on how to keep your bookmarks safe.
Amanda Cullen asks, “Are you easy to do business with?” and provides readers with advice for how to maximize small businesses’ natural competitive advantages.
David Weatherholt has some worrying economic news, which everyone should read. On a more optimistic note, his editorial explains “Cloud Computing” and how small businesses can use it to reduce expenses and increase productivity (and it’s not as hard as you think!).
When it comes to marketing, small businesses actually have many advantages over larger ones. In my article, “5 Small Business Marketing Rules,” I introduce the rules and a test for you to see how your marketing stacks up. In future articles, I’ll delve into each rule in detail.
Take the test and read the full article here: 5 Small Business Marketing Rules
The Alaska State Handball Doubles Tournament, sponsored by Weatherholt & Associates, was held on March 17th. Visit Tim Keaveny’s site to check out some pictures from the event (and see if you can spot Dave!) Here are two pictures to get you started:
There are 10 concepts that describe the “Paradox of Leadership.” These paradoxes help make sense of the sometimes hectic world of entrepreneurship. As a serial entrepreneur, I understand this all too well. The entrepreneurial vision sometimes feels like a curse, and at those times these ten concepts will encourage you to keeping going.
Get inspired and read the full article here: Paradox of Leadership
Ron Peck, president and COO of Alaska Travel Industry Association, joins Dave on “Getting Down to Business” to talk about marketing Alaska. Dave starts out the show with a small business and tourism update. Ron has worked in the travel industry for 32 years and brings much experience to the conversation. He reveals a surprising fact- that travel and tourism companies in Alaska are largely small businesses. 92% of ATIA’s membership are businesses with 50 or fewer employees.
Later in the show, Geoff Burch, international consultant, calls in. He is the author of Go It Alone, a great book for those with an entrepreneurial spirit. Geoff talks about the classic Zen and the Art of Motorcycle Maintenance and how it applies to those who have recently been laid off or are looking for a way to be self-employed.
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Weatherholt & Associates is sponsoring the Alaska State Handball Doubles Tournament on March 17th. The event is at The Alaska Club Midtown, and our own David Weatherholt will be competing. To learn more about handball, visit the United States Handball Association.
Sponsored by the CEO Club.
All small business people manage issues that are beyond their areas of expertise. Interior designers need to manage finances. A CPA firm needs marketing. But how can you know you’re making the right decisions? You need a mentor who can help you “Learn How to Fish.”
Learn the benefits of business mentoring for you and read the full article here: Learn How to Fish
On Thursday, March 11th, Weatherholt & Associates will be sponsoring the AMA Alaska luncheon at the Dena’ina Convention Center. AMA Alaska will be featuring Brad Spees, Vice President of Sales & Marketing for GCI Commercial Services. Come for networking at 11:30, and the program begins at noon.
To view pricing and purchase tickets, visit the AMA Alaska Event page. Weatherholt & Associates are delighted to sponsor this great event, and we look forward to seeing you there.
Dave interviews the owners of Fire Island Rustic Bakeshop, Jerry Lewanski and Janis Fleischman. The couple opened their bakeshop less than a year ago and share their interesting startup story. They started by completing thorough research, traveling around the United States and visiting successful bakeries. The only thing they didn’t plan for was their immediate success!
Amanda Cullen, small business marketing consultant, joins the group to give startup businesses advice on marketing their fledgling businesses. Marketing for small businesses doesn’t have to involve a large budget, and most of the time, the most effective marketing is quite economical.
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My analysis about the economy is that it is in a Slow Motion Recovery. We have turned a corner, and the largest, most resilient economy in the world is now refreshed, healthy and ready to move to greater heights. But it won’t happen immediately.
For the full analysis, along with graphs for leading economic indicators, read the full economic summary here: “Slow Motion Recovery“
Julie Saupe, CEO of the Anchorage Convention and Visitors Bureau, joins the show to give a tourism update for Anchorage. They talk about the 30-year history of the ACVB. While last year was the first year tourism declined in Anchorage, Julie is hopeful for the future. She shares her community report with listeners, and what that will mean for Anchorage tourism.
Dave’s second guest is Sam Dickey, Deputy District Director of the Small Business Administration. SBA programs are changing, and Sam has the details. He is hopeful that Congress will keep funding some programs, but deadlines for stimulus money have passed. They discuss trends and facts related to small business lending and what this could mean for your small business.
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An informative monthly newsletter loaded with solid advice and down-to-earth lessons on how to succeed in your marketplace. Our goal is to stimulate your creativity and provide the courage and knowledge you need to move to the next level in your business.
Editor David Weatherholt brings you business ideas, economic news and views from across the business community. We're proud to bring you advice you can use.
There are hundreds of thousands of small businesses. Each one of them has owners that spend their days working hard, trying to find the formula for success. Most of them could use good, solid business advice. Weatherholt & Associates, LLC is a consulting firm that helps these businesses discover their own personal formula for success.
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