Regular guest and Member of the Board Geoff Burch joined Dave for this “Getting Down to Business.” We were lucky enough to have Geoff for the whole show, and he didn’t disappoint. He talked a bit about the process of writing his new book and expounded on some tips from his well-known sales book, The Way of the Dog.
David also provides a small business news update, first looking at the small business optimism index. Good news – it’s going up and is higher than it’s been since September 2008! David cheers us that the economy is moving in the right direction, however slowly. And with it, should return Alaska’s tourism business.
Joining the show this week is Todd Clark, founder and president of DenaliTEK, one of the leading IT services firms in Anchorage. He and Dave delve into the concept of cloud computing and how it can help your small business. Revolutions in the the IT industry come and go, but cloud computing is an innovative way to increase efficiency and manage budgets in your organization.
Todd also discusses some of the business issues he faces: why he develops client relationships, what DenaliTEK does to keep clients and how they handle losing a client. All small business owners can learn from his candid assessment.
Dave and Geoff Burch, author and international guru, launched a new segment of “Getting Down to Business” called Going it Alone. In his trademark cheeky manner, Geoff encourages entrepreneurs to go out and make it alone. He says of employment, “Who was the first caveman who got another caveman to go out and kill a buffalo for him, then just give him a tiny piece of the buffalo as a wage? When did that start?”
What is social networking? Does your small business need it?
Dave finds out what his Facebook page and Twitter account really mean. His guest, Mindy O’Neill, is the Director of Integrated Marketing for news magazine Alaska Dispatch. She imparts her social media expertise to Dave’s listeners (and Dave himself!).
In this week’s “Getting Down to Business,” Dave continues discussing marketing by focusing on sales strategy for small business. His guest, Gerhard Vierthaler with Value Strategy Group, provides valuable cold-calling advice and encouragement in developing a small business sales strategy.
In the June 2009 issue of Business/ News & Views®, David Weatherholt delivers a stirring op-ed to see the opportunity for cutting costs in this recession– there’s never been a better time to trim fat. Amanda Cullen explains how your existing customers create new customers for you. The Internet Tips & Tricks feature provides advice for small businesses on getting more websites to link to their websites.
An informative monthly newsletter loaded with solid advice and down-to-earth lessons on how to succeed in your marketplace. Our goal is to stimulate your creativity and provide the courage and knowledge you need to move to the next level in your business.
Editor David Weatherholt brings you business ideas, economic news and views from across the business community. We're proud to bring you advice you can use.
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